Article 1. Definitions
For the purposes of these General Terms and Conditions, the following terms shall have the meanings set forth below:
"Immowi International": Immowi International B.V., a company incorporated under Belgian law, having its registered office at Bergstraat 59, 9270 Laarne (Belgium), registered with the Crossroads Bank for Enterprises under number 0695.794.361.
"Client": any natural or legal person acting in the course of a professional activity and making use of Immowi International’s services.
"Lead Generation": the service provided by Immowi International consisting of generating Leads for specific products or services offered by the Client, using its proprietary channels (such as social media, real estate platforms, databases, etc.) and the creation of online landing pages promoted through various online advertising campaigns.
"Lead": a data set containing at least a person’s first and last name, email address, and telephone number.
"Qualified Lead": a Lead shall be considered qualified if:
- the provided name, email address and telephone number are accurate and valid;
- the individual has expressly consented to Immowi International’s privacy policy;
- the Lead has not already been provided to the Client within the previous six (6) months; and
- there is demonstrable evidence of the Lead’s purchase intent.
These conditions are deemed jointly sufficient for qualification.
"Refund": a request by the Client for the cancellation or crediting of the Cost Per Lead for a Lead that, in the Client’s reasoned opinion, does not meet the definition of a Qualified Lead.
"Partner": any third-party commercial partner through whom Immowi International operates its online campaigns in the context of Lead Generation.
"Consultancy Services": marketing-related consultancy and advisory services provided by Immowi International to the Client with regard to digital strategy and campaign optimisation.